In conjunction with the prestigious Watches and Wonders trade show, TUDOR, a leading name in luxury watchmaking, organized a series of dinners for its most loyal customers. On the menu: 360° wall and ceiling mapping in a large circular hall dedicated to immersive experiences in Geneva.
This new collaboration with the I-Réel agency enabled us to design an hour-and-a-half-long multi-channel soundtrack, alternating spectacular transitions and 360° soundscapes.
Every evening for a week, sixty guests were invited to take part in a culinary and artistic journey at Le Syllepse, an ephemeral building featuring an immersive installation in the heart of Geneva’s Jardin des Nations.
In this circular space, 6 meters high and 12 meters in diameter, 24 video projectors and 32 loudspeakers make it possible to imagine highly immersive scenographies. TUDOR customers were immersed in a 360° visual and sound experience.
To enhance the dining experience, a three-act concept was created, transporting guests through tailor-made sonic and visual universes. From the deep sea to Jurassic forests, all the way to the farthest edges of space, each course was accompanied by a unique sound and visual landscape. Multichannel sound design enriched these moments, offering deep immersion in each universe with tremendous spatial and dynamic precision.
This meticulous work created a three-dimensional audio experience, with moments of immersive music that perfectly complemented the other senses.
This project allowed us to take our exploration of multichannel sound for a live experience up a level.
By collaborating with Jean Philippe Badoui, the building’s sound architect, both upstream and on site, we were able to take full advantage of the sound capabilities offered by the Syllepse.
The main challenge of this project was to adapt to the requirements of the Tudor brand and propose a sound environment that would allow immersion in the experience without overpowering the other senses involved: sight and taste.
